Why Sound matters for Film and Videomakers

Christy Willingham (a Warner Music alumni, now leading strategic partnership marketing for Xperi’s family of brands and programs including DTS, FotoNation, HD Radio, Invensas and IMAX Enhanced), shares with us her ingredient brand technologies that we all use daily, but know little about. DTS was first introduced to the public in Steven Spielberg’s Jurassic Park and can now be found in IMAX, HD radio and almost all of our mobile devices. But what exactly is the technology and why does it matter to creatives? Listen to find out.